CKid
CKid
Owner of Lightbulb Media Inc.
This proposal is for the creation of promotional video(s) for Eero. Details of the proposal is listed down below.
The new promotional video(s) will be fresh, unique and an exciting insight into the company of Razer and their products. I will be creating content that will be captivating for my audience, and new potential viewers.
Watching the video will give viewers an insight into Razer's product capabilities based on my positive perspective using your products.
Project Description (Gaming w/ Mouse & Keyboard For The First Time):
This collaboration would include CKid (Devin) creating a video that would be centered around me using Mouse and Keyboard for the first time for one week straight for gaming. This would be a challenge where I will tell my audience that I will not be picking up a gaming controller for 1 week and only game using Mouse and Keyboard while documenting the journey and progress. During this challenge I would be using Razer eSports products that Razer would be looking to have promoted during this time. I would be documenting and recording from Sunday to Sunday showing my progression each day and video journaling my thoughts.
The video will be a great way to show that anyone with zero experience will be able to switch form Controller to Mouse & Keyboard using Razer products and become a eSports pro level gamer with just a little bit of time. Also there will be some humor and raw emotions in the video for entertainment purposes like them in the beginning watching me get defeated in games due to my inexperience. This would be great for clipping into short-form content extending the reach of the campaign further.
Also during my Livestream show I will be using Mouse & Keyboard to my strong gaming community who watches me game live every Monday, Wednesday & Friday. This will add to the authenticity and proof to my audience that during this entire time I'm only using Mouse & Keyboard. Plus this will be another avenue to promote Razer products multiple times during my 5+ hour streams.
Deliverables:
1x Dedicated Video
3x Livestream Shows Promoting Razer Products while documenting journey.
1x Short-Form Video
Usage Rights:
3 - Months Full Usage Rights
Timeline:
Project Can Begin Filming In March 2025
Video Release: March 2025
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