CKid

Video Collaboration w/ Herman Miller

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Devin Macon

Owner of CKid TV

This proposal ideas are for the creation of the promotional video(s) for Herman Miller.  Details of the video ideas are listed down below.

The new promotional video will be fresh, unique and an exciting insight into the incredible company of Herman Miller.  I will be creating content that will be captivating for potential online shoppers, my audience and viewers.

Watching the video will give online shoppers, and viewers an insight into how beneficial it is for owning a Herman Miller product while giving my positive perspective and outlook.

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Creative Direction

MY COMMITMENT

  • You get my personal passion, all in on this project.  As well as the full creative efforts of myself with video filming and the post production process.
  • You will also receive my highest degree of passion and purpose that works above and beyond that makes my projects the greatest success it can be.  This is why I take pride in the projects that I embark on.
  • Also I will make sure even after the project to keep in touch to continue to build a long-term friendship and working relationship for future opportunities.

Filming Dates: 2023 (Dates TBD) - Weekly and Monthly Content

 

Deliverable(Multi-Video Collaboration)

COLLABORATION #1:

I'm currently moving into a new home (I close on the new home on December 9th) where my new studio was also built and will now be the new place for where I film majority of all my content from.  With this new space I will be creating several videos within a series where I will take my viewers on a journey of helping me create the ultimate film and gaming studio.  So with this monthly collaboration I would love to collaborate with Herman Miller on this project as a sponsor for being the provider and channel sponsor for gaming chairs and possibly office furniture.

The collaboration would include the following:

  • During the beginning stages of designing out my space and picking out new things I would ensure that the Herman Miller Gaming Chair would be my chair of choice for the gaming setup.
  • I would showcase all of the core features of the Herman Miller chair and why my audience/viewers should get this chair and why I personally chose this chair.
  • Include a direct link in the description section of the video for my viewers to purchase directly from your website.
  • 1 Instagram Post
  • 1 Twitter Post

 

COLLABORATION #2 (6 month contract) w/ possibility of additional 6 month extension: (PREFERRED)

Within this studio will also be my gaming studio as well.  I will be building out a dedicated space where it will host my daily/weekly live game streaming.  During these livestreams where I get to game with other creators and collab, I also get a chance to hang with my audience on a more personal level while I play Call of Duty Warzone 2.0.

This collaboration would include the following:

  • Feature it as my gaming chair within my gaming content + gaming livestreams.
  • Each stream would start off with me mentioning and showcasing the Herman Miller gaming chair in a cut up video that will play during the intro of the stream before gaming start as well as throughout the stream at random times as an ad spot.
  • If there are new chairs that come out, for example like the Vantum Gaming Chair that recently was released I would feature that during the livestream as well
  • Include a direct link in the description section and live chat section pinned to the top during the entirety of the streamfor my viewers to purchase directly from your website.

Timeframe:

Examples of Work

Sony LinkBuds S

Campaign

In this video I partnered with Sony & Best Buy to highlight and show off the new Sony LinkBuds S.  This was a successful campaign that brought in over $17,000 in sales for Best Buy and Sony.

Herman Miller/Logitech

Campaign

In this video I partnered with Herman Miller and Logitech to showcase their Brand new collaboration for a gaming chair.  In this video I showcased all of the features of this chair and my review that resulted in a positive campaign results.  This campaign brought in over $20,000+ in sales with a 2 video campaign deal.

Qualcomm Snapdragon Campaign

CONVERSION DATA

Herman Miller Initial Campaign Data

Best Buy Long-term Campaign Data

In this video I was invited to Qualcomm's Snapdragon Tech Summit in Hawaii where I was asked to create a video showcasing the many features of the latest Snapdragon 8cx Gen 3 processor.  In this video we were able to have a reach of impressions of over 50,000+ people highlighting their latest project.

Best Buy Back To School Campaign

In this video I partnered with Best Buy for their Back To School campaign where I surprised a college with a huge tech dorm room makeover.  In this video I highlighted some of Best Buy best deals for my viewers to take advantage of while showcasing the client of Best Buy in a positive light.  This was a successful campaign that generated over 1,000's of website interaction and generated over $21,000 in sales for Best Buy.

Herman Miller

Campaign

In this video I partnered with Herman Miller to showcase their Brand new collaboration for their Aeron Gaming Chair.  In this video I showcased all of the features in a unique style that had never been done in the gaming, furniture, or tech space that resulted in a positive campaign results.  This campaign brought in over $20,000+ in sales with a 2 video campaign deal.

Collaboration 1: $6,500

Collaboration 2: $1,500/mo

Total Cost of Project

*The price above is by month.  The total length of this series will be in total of 3 months with the total sponsorship being $6,000.